Archive for February, 2009

Apple’s ‘touch’ to the industry

Icon Written on February 20, 2009 – 6:32 pm

iPhone did genuinely good for Apple. After mac books and ipods, this was yet another marvel from Apple that laid a mark on the industry as a whole. No doubt, Apple made money and is making money from iPhones, the industry owes a lot to the phone as well.
iPhone gave the mobile industry [...]



Adobe can help market researchers

Icon Written on February 14, 2009 – 5:04 pm

The end products for market research, reports have become soft - they are not now printed, except for those still conservative formal researchers. Many market research groups, small ones like ours, prefer to deliver output in soft copies as it saves a lot on printing, shipment and helps to keep the reports interactive.
There is [...]



Technology can make market research smarter

Icon Written on February 7, 2009 – 7:27 am

Market research has almost become paperless. By using simple technology solutions (although making them is not easy) market researchers worldwide have been able to put in research in a very cost effective manner besides squeezing the time schedules. A lot of tools help market researchers in the analysis part of the research making [...]