Traditionally there has been a Television service provider who buys content and airs that over its network. In return the television channels sell ad slots during the programmes and get their revenues. Over the years, advertising has become an essential element for the companies. In India, they spent crores (Million) of rupees [...]

Historically we have paid for either service or content. In case of television, we have been paying for nothing as the content is advertisement supported and the service was free. With the passage of time we, consumers, got used to pay for the services as we migrated to cable, DTH and now IPTV.
We [...]

IPTV is all about advanced technology, interactivity and flexibility. An end user can really experience a new way of looking at the television. Of course, the challenge will be whether anybody is interested in those things.
One important thing, I think every operator is missing in packaging of IPTV offer is bundling the channels by languages. [...]

Next Generation Networks have made broadcasters telecom companies and vice versa. A telecom operator is your television broadcaster and the company that provided content to your television sets is offering you telephone services. As an end user, it might rarely be affecting or could even go unnoticed. But, for the industry it [...]

IPTV offers need to be crisp and crunchy. Television is not a service that is something new and IPTV at the end of the day is another method of delivering. It is not a service like mobile that will sell like hot cakes. Operators need to really motivate people to subscribe to [...]

IPTV for the end users is another way of watching television. In India, like many other countries it is the latest in the world of broadcast. Like many other consumer oriented technologies, IPTV in India can be a great success. This is firmly believed by many vendors and operators who are willing [...]